3 Secrets to Creating a Successful Cloud Services Business
Offer your branded enterprise-class cloud services without the capital expense
Becoming a successful provider of cloud services can be a daunting task. It requires a new business model and demands expertise that may be outside your core business competencies. Yet to keep your customers close and maintain your reputation as a trusted advisor, you must offer the cloud services that customers are seeking—or risk losing them altogether. With white label cloud services, you can buy and deploy your own brand of cloud services on an as-needed and as-consumed basis. White label cloud services allow you to instantly meet your customers’ needs without the capital expense of building and supporting your own cloud infrastructure.
As you might expect, not all white label services are created equally. Following these three key considerations can help you choose a white label service that accelerates your business growth and maximizes profitability.
1. Leverage the partnerships and expertise of an experienced cloud service provider
Successful cloud services depend on more than technology and infrastructure. Success depends on people: your IT staff and technology partners. Developing strong relationships with technology providers and getting your IT staff the right training can take time and money you might not have.
With PeakColo® WhiteCloud Service®, not only can you avoid the capital expense of building an in-house infrastructure, you can also lower costs and speed time to market by leveraging PeakColo’s experience and relationships. PeakColo has been focused on developing and offering cloud services since 2006. Our proven enterprise-class infrastructure enables you to deliver cloud services to customers in any industry.
Over the years, we’ve honed strong relationships with the top technology vendors and carriers in the world. We’ve earned the highest level of VMware partnership—Premiere VMware VSPP—and are among the first to offer vCloud Powered services based on vCloud Director. Without any investment on your part, your customers gain the confidence of having a comprehensive service with the support of certified experts.
2. Protect your customer relationships
You have worked hard to become a trusted advisor to your customers. They are the backbone of your business, and their success is your success. You don’t want to let go of your customers, and your customers don’t want to go out and start building new relationships. But to remain competitive, your customers need the performance and cost efficiencies that cloud services can provide. If you can’t provide the services they need, you risk losing your customers to someone who can.
To protect your status as a trusted advisor to your customers, you need a partner that will stand behind you—not come between you and your customers. With PeakColo, you own your customer relationships. We believe that you can be more successful by focusing on your customers and relying on our experts to manage your infrastructure. This approach means that you can use the resources you would have spent creating and maintaining a cloud infrastructure to enhance the capabilities of your staff and better serve your customers.
3. Differentiate your services
Simply offering cloud services may not be enough to keep you on the path to success. To expand your brand with current customers and increase brand visibility in the markets you serve, you need a solution that allows you to easily add value.
PeakColo’s WhiteCloud Service enables you to take immediate advantage of the market opportunity for cloud services while allowing you to leverage the differentiators that make you unique. For our white label solutions, we provide only the framework for delivering your own cloud services. This allows you to increase your margins by layering your existing managed and professional services on top of the base cloud service.
We also have the necessary infrastructure and VMware capabilities you need to offer disaster recovery and desktop virtualization as a service to your customers.
Partner with PeakColo
PeakColo’s unique WhiteCloud Service helps you meet your customer needs for cloud services quickly and affordably. Our financial models, strategic technology partnerships, carrier-neutral data center locations, access to over 100 markets worldwide, and 100% SLAs make us the most attractive option in the market today.
For more information about how PeakColo’s WhiteCloud Service can help you become a successful cloud service provider, visit www.peakcolo.com/cloud-solutions or contact us at (303) 532-4734.
© 2012 PeakColo LLC. All rights reserved. No portions of this document may be reproduced without prior written consent of PeakColo. WhiteCloud Service, BlueCloud Service, RedCloud Service, Think Outside the Rack, and PeakColo are registered Trademarks of PeakColo in the United States and/or other countries.
